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CIRCLES by Tecnologico de Monterrey
This project consisted of a live event designed for prospective students interested in Creative Studies at Tecnológico de Monterrey. Its objective was to help participants explore career opportunities in the field by showcasing student projects and providing insights from alumni through talks and panel discussions. The event was held across four campuses: Monterrey, Guadalajara, Querétaro, and Mexico City.
The scope of the project included the development and implementation of a multi-channel communication strategy, encompassing social media content and messaging, motion graphics and video production, infographics and email marketing campaigns. The resulting visual and communication ecosystem ensured a consistent brand experience across all event locations.
Logotypes, photography and all words included are property of Tecnologico de Monterrey. Tecnologico de Monterrey's design team for this project: Carlos Hernandez (Vodhe), Mike Toledo and Alan Martz.